Retail Marketing.
Digital Marketing.
We design and develop exceptional digital products and services,
mobile apps and websites, e-commerce and brand communication solutions.
We enhance your brand, your product and your reputation by increasing your visibility.
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Retail Marketing Agency
Years in Business
1
+
The Metropolitown Agency reinvents the in-store experience, creating emotion and generating engagement. We help brands and retailers transform their retail spaces into true places of experience, and create powerful, profitable local marketing strategies.
Retail Marketing and Customer Experience
Retail marketing: What is it? What does it mean?
Retail Marketing refers to all the techniques our Agency uses to attract customers to a point of sale or store in order to stimulate purchases and build customer loyalty. It includes actions such as :
- In-store product merchandising
- Point-of-sale (POS) communication
- Sales events
- Local targeted advertising
- Location-based digital marketing
- Promotions and special offers
- In-store product merchandising
- Point-of-sale (POS) communication
- Sales events
- Local targeted advertising
- Location-based digital marketing
- Promotions and special offers
What is Customer Experience?
Customer experience is the sum total of the interactions a customer has with a brand throughout the purchasing process (before, during and after the purchase). A good experience creates loyalty, positive word-of-mouth, and increases sales; good customer care at the point of sale or over the phone also increases customer loyalty.
Our specialized Agency acts on :
- The customer journey (physical and digital, i.e. online)
- A warm welcome and personalized service
- Customer relations (before/during/after sales)
- Digitalizing the point of sale (kiosks, augmented reality, click & collect, etc.)
- Training for sales staff, account managers and teleconsultants to improve service quality, etc.
Our specialized Agency acts on :
- The customer journey (physical and digital, i.e. online)
- A warm welcome and personalized service
- Customer relations (before/during/after sales)
- Digitalizing the point of sale (kiosks, augmented reality, click & collect, etc.)
- Training for sales staff, account managers and teleconsultants to improve service quality, etc.
What's the role of Metropolitown?
Expertise of our Retail Marketing & Customer Experience Agency
The agency is involved in :
- Optimize in-store product presentation (visuals, layout, lighting, etc.).
- Create activities and events to attract visitors
- Digitizing the customer journey (applications, QR codes, interactive screens, website, posters, flyers, signs....)
- Using data to analyze purchasing behavior
- Design omnichannel strategies (store + e-commerce integration)
- Train sales and marketing teams to improve human contact
- Set up local, targeted communication campaigns, etc.
The agency is involved in :
- Optimize in-store product presentation (visuals, layout, lighting, etc.).
- Create activities and events to attract visitors
- Digitizing the customer journey (applications, QR codes, interactive screens, website, posters, flyers, signs....)
- Using data to analyze purchasing behavior
- Design omnichannel strategies (store + e-commerce integration)
- Train sales and marketing teams to improve human contact
- Set up local, targeted communication campaigns, etc.
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– Design of attractive store and window displays
– Creation of experiential corners and pop-up stores
– Immersive customer journey design (from curb to checkout)
– Creation of experiential corners and pop-up stores
– Immersive customer journey design (from curb to checkout)
– Setting up dynamic and personalized point-of-sale promotions
– Street marketing campaigns and launch operations
– Development of geolocation and mobile promotions
– Street marketing campaigns and launch operations
– Development of geolocation and mobile promotions
– Virtual or connected fitting rooms
– Instant customer feedback systems
– In-store behavioral analytics
– Instant customer feedback systems
– In-store behavioral analytics
– Design spaces for customers to take photos in the store.
– Aesthetic photo spot with branding
– Hashtag and geolocation
– Weekly contest for the best posts
– Aesthetic photo spot with branding
– Hashtag and geolocation
– Weekly contest for the best posts
– Innovative loyalty programs
– Creation of membership cards, VIP experiences
– CRM tools adapted to local retail (SMS, targeted emails, push)
– Inbound Marketing and Customer Loyalty Surveys
– Creation of membership cards, VIP experiences
– CRM tools adapted to local retail (SMS, targeted emails, push)
– Inbound Marketing and Customer Loyalty Surveys
– UX/Sales/Customer service training
– Brand storytelling coaching
– Training in digital point-of-sale tools
– Reception, Speech, Retention and Customer Loyalty Training
– Brand storytelling coaching
– Training in digital point-of-sale tools
– Reception, Speech, Retention and Customer Loyalty Training
